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"Cobalt's training seminars provide much-needed information for our team members. Not only do we learn of the latest trends and expectations in automotive online retailing, but we also get a much-needed refresher course on getting "back to basics". Our dealership group's best practices have been built upon the foundation of knowledge that we have received from Cobalt's team of expert trainers."
Cobalt's commitment to getting results for dealers doesn't end with the development of innovative online marketing tools. We also provide a range of customized training programs plus live and online educational courses designed to empower every customer with the know-how to succeed with digital automotive marketing.
Whether your learning or performance improvement needs are limited to an individual dealership or are focused on a dealer network, Cobalt has an easy-to access training program that gets the results your business needs.
Training Programs Include:
- Cobalt university - Virtual classroom distance learning led by live instructors via the Internet.
- eCommerce workshops - Locally held live sessions with Cobalt's performance consulting team.
- Customized courses - Short or long-term training classes with objectives tailored for your staff.
- Dealer performance improvement program - A comprehensive program of focused support for dealerships that:
- Reviews, critiques, and analyzes dealer's online marketing program.
- Makes monthly visits to develop, coach and monitor process and results improvement initiatives.
- Develops action plans for the dealership and track progress.
- Tracks results through phone, email and in-store visits.
- Provides training on Cobalt products and program specifics using a combination of onsite, phone, and distance learning.
Investing in the right training program is one of the best ways to maximize your marketing spend, motivate your team, and drive leads and revenue.
Contact Cobalt's training team today to select the program that best suits your dealership's goals.